What Chewbacca Mom’s rise to fame tells us about race in this country | The Daily Dot

It’s also true that the real rewards typically reaped for online success tend to heavily favor insta-celebrities who are white. Content derived from black users of Twitter, Vine, or Snapchat is often sidelined as part of a monolithic Black Twitter. Black users of social media often have a comparable—if not larger—effect on the digital conversation and create moments, pictures, jokes, and movements that deeply root themselves into the mass culture. Yet, as Payne’s success highlights, that’s often ignored when it comes to big payouts for fleeting social media fame.

Source: What Chewbacca Mom’s rise to fame tells us about race in this country | The Daily Dot

Monique Judge
Monique Judge is a writer living in Los Angeles, California. She drinks way too much coffee, has way too much yarn, knows her way around a good bottle of tequila, and loves gifts and surprises.

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